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Mini-Quiz of eCommerce Customer Service by Ron Kurtus - Succeed in eCommerce: Running an Online or Internet Business. Key words: e-commerce, satisfy customer, TQM, Total Quality Management, referral business, word-of-mouth advertising, thank you note, help desk, increased profits, School for Champions. Copyright © Restrictions

Mini-Quiz: eCommerce Customer Service

by Ron Kurtus (21 July 2007)

Take this Mini-Quiz to check your understanding of the lesson material.

1. What is the ideal way to provide assistance in sales in e-commerce?

Having a store where the people can go to make their purchases

Having good, clear instructions on how to proceed

Have sales representative by their phones 24/7

2. What good is sending a note thanking the customer for buying from you?

It creates a friendly feeling, even if they know it is a form letter

It allows you to put some spyware on their computer when they open the email

It is a tradition going back to our founding fathers

3. What is the best way to eliminate the help desk?

Have the help desk in another country with foreign-sounding workers

Charge a large amount of money for the assistance

Have a product and instructions that will not require assistance

If you got all three correct, you are on your way to becoming a Champion in eCommerce. If you had problems, you had better look over the material again.


Don't take people for granted


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